Course Description

Course curriculum

  • 1

    Course Objectives

    • Introduction

  • 2

    Introduction

    • Why Coaching Your Sales Team to Maximize Product Knowledge

    • Risk of Not Coaching Your Sales Team to Maximize Product Knowledge

    • Your Opportunity to Coaching Your Sales Team to Maximize Product Knowledge

    • Keys to Coaching Your Sales Team to Maximize Product Knowledge

  • 3

    Four Step Coaching Process

    • Process Introduction

    • Process Overview

    • 3 Levels of Change

    • 4 Step Coaching Process to Coaching Your Sales Team to Maximize Product Knowledge

    • 1st Coaching Conversation

    • Summary

  • 4

    Questions

    • The 1 on 1 Coaching Model

    • Progress Coaching Questions

  • 5

    Double-Based Coaching

    • What is Double-Based Coaching

    • How to Apply it to Coaching Your Sales Team to Maximize Product Knowledge

  • 6

    Applying the 4 Step Coaching Process

    • 3 Levels of Change Applied to Coaching Your Sales Team to Maximize Product Knowledge

    • Awareness Stage: 1st Coaching Session

    • Effort Stage: Coaching Sessions 2-4

    • Progress Stage: Coaching Sessions 5-8

    • Results Stage: Coaching Sessions 9+

  • 7

    Tracking Your Coaching

    • Using the Tracking System

    • Tracking Sheets

  • 8

    Supplemental Coaching

    • 3 Methods

  • 9

    Resources

    • Why and How to Use Resources

  • 10

    Summary

    • Review of Coaching Your Sales Team to Maximize Product Knowledge

    • Tips to Get Off to a Fast Start for Coaching Your Sales Team to Maximize Product Knowledge

    • Success Going Forward

    • Contact Us